Wednesday, April 27, 2011

New Voices in the Western Genre


Breaking into the Western genre has its ups and downs. The upside, is that the books sell much better than the suspense genre, although that might be because Moonlight Mesa publisher Becky Coffield is pushing those books more. The other upside, is there's just not that many new writers in this genre.

The few publishers who DO publish Western fiction, seem to keep themselves busy re-issuing the great classics by Louis L'Amour, Zane Grey, Matt Braun and a few others. One might consider Johnny D. Boggs a newer writer, but certainly not a classic one. Yet, anyway.

Sadly one of the greatest of the "old-timers", Elmer Kelton, passed away not all that long ago.

The downside to the Western genre is that it's a small market. A small market, but a devoted one. Getting people to buy their first Western though can be like pulling teeth, it seems. Once they try one title, however, they tend to get hooked.

A few areas in the Western genre are HOT, one being Western ROMANCE. But then, Romance in general is HOT. The trick is for the author and the publisher to get the author's name out there. Western Romance readers are always scouring for new books, and once someone discovers an author, better stand out of the way as they run to Amazon...or the bookstore, if there are any bookstores left.

Another area that is dynamite hot is Western NONFICTION.

Moonlight Mesa is extremely proud of its authors. The publisher's newest author, Paula L. Silici, author of A Way in the Wilderness, a yummy Western romance, has been working hard to prepare for the official launch of her book, which will happen May 1. The publisher will debut the book also at the Mule Days Celebration this year in Bishop, California.

J.R. Sanders, author of The Littlest Wrangler, has perhaps one of the very best young reader Westerns ever. Hands down, this book is meant to soar into being a classic. Sanders is also working on a nonfiction for adults, entitled Some Gave All.

Rusty Richards, author of Casey Tibbs - Born to Ride, is the sellingest guy around. Rusty attends so many Western events, that his book is a natural. Between him and his wife Amy, they have sold close to fifteen hundred copies of Casey Tibbs - Born to Ride in about five months. In fact, the publisher will be ordering up the title's second printing some time next month probably.

Stoney Greywolf Bowers is struggling to find the key to success with cowboy poetry and has spent a great deal of time studying the internet and the opportunities it provides. Hopefully, Stoney will share his wealth of information with Moonlight Mesa and the other authors.

Jere D. James is out there plugging his books every chance he gets. (Saving Tom Black and Apache.) His newest title, Canyon of Death, should be released sometime this summer.

Every one of these authors has received OUTSTANDING reviews from neutral sources. Moonlight Mesa does NOT pay for reviews.

So if you're looking for a fresh, new voice in the Western genre, look no further. These authors will entertain, thrill, scintillate, inspire, sadden, gladden, and give you hours of enjoyment. Guaranteed.


  1. Are you accepting submissions? Looking for your submissions quidelines.

  2. We are only interested in nonfiction at this time. Thanks for your interest, however. We appreciate it very much. If you have nonfiction, please email us.