Monday, June 15, 2009

"Death in the Desert" Sells Out at Festival


Death in the Desert was the big seller for Moonlight Mesa Associates, Inc. at the Pine-Strawberry Festival held in Pine, Arizona on June 13 and 14th.


"The last two copies of Death in the Desert were sold as we were packing up. The event was extremely well attended and Moonlight Mesa did very well selling books over the two day period," Coffield said. "If I'd have had any westerns on hand, we could have doubled our sales, I'm certain."


Northern Escape came in second, with only two books remaining at the end of the two day festival.


Interestingly, even Life Was a Cabaret did well. "This was surprising given that this book usually only does well at boating venues," Coffield said. "Although we always sell a few copies of Cabaret at every event, we sold at least half the inventory we took along this time."


Moonlight Mesa Associates, Inc. will be selling books at the Wickenburg Centennial Celebration Friday, June 19th, from 5 to 9 p.m. "It's not a very big window of opportunity for sales, but we want to support the town of Wickenburg and make our presence known to those who may not yet know of our small publishing company."


In other news, Moonlight Mesa publisher, Becky Coffield, will be formally meeting with cowboy poet Stoney Greywolf Bowers this week. The meeting is scheduled for Thursday in Laughlin, Nevada.


Saving Tom Black, Jere D. James' new western romance, is undergoing editorial changes and should be ready to submit for reviews this next week.


Meanwhile, Coffield is seriously looking at Rusty Richards' outstanding biography of rodeo star Casey Tibbs.


Short stories are trickling in for the Cowboy Up Short Story Contest, running now through December 1.

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